Marketing Manager

Our client

Is a wholly black-owned and managed fleet management company, they are driven by the need to be at the fore-front of implementing and integrating cutting edge technologies in the delivery of total fleet management solutions. Their flexible and comprehensive commercial and passenger fleet management services and solutions are tailored to their unique client’s business operational needs.

In delivering these services and solutions, they adopt a holistic approach in which all the relevant organisational functions are equipped to guarantee our clients a cost-effective fleet management service. And in their endeavour to enhance client operational effectiveness and produce optimum efficiencies, they seek to ensure control and reduction of fleet operating costs as well as minimise vehicle downtime through preventative maintenance programs.

Primary Responsibilities:

• Planning, implementing, and managing marketing strategies to promote a company’s products or services.
• Establishing and directing marketing policies, identifying target markets, creating demand, developing pricing strategies, and monitoring market trends.
• Overseeing marketing activities, brand awareness, and outreach strategy.
• Developing effective marketing strategies, improving processes, and achieving business goals.
• Developing, implementing, and executing strategic marketing plans to attract and retain customers.

Minimum Requirements:

• Bachelor’s degree in marketing, finance, business administration, or similar. A master’s degree in a relevant field will be advantageous.
• At least two years’ experience as a marketing manager.

• Knowledge of marketing-related business practices, including advertising, market research, technology and budgeting
• Proficient with marketing-related software programs
• Effective communication skills and adaptable communication style for interacting with team members, upper management and clients
• Time management and organization skills for planning and executing both large and small marketing projects and initiatives
• Leadership skills to motivate team members and manage conflicts
• Analytical and problem-solving skills for coming up with ideas to increase demand for products and services

Cost to Company:

Market Related